Noelle Provencial heads up the experiential marketing and events team at Groupon. Her projects have included a 1,500-guest hangover brunch at South by Southwest in Austin and hometown holiday parties for more than 3,000 employees. Noelle stages massive, quirky, press friendly events, including an 8.500-guest screening of Ferris Bueller’s Day Off on Wrigley Field for the film’s 25th anniversary. She created Camp Groupon, an urban adventure that sets the fun of summer camp against a big-city backdrop. Noelle was named an Event Innovator by BizBash, and spoke at the Event Innovation Forum in the session, “How I Pitched a New Event to the CEO – And Pulled It Off.”
In her more than 10 years of event experience, Noelle Provencial has produced more than 500 events across the country, including top customer events, ticketed events, marketing panels, high-end celebrity events, internal meetings, and employee functions, ranging in size from 30 to 300,000 people. She has managed experiential programs large and small for brands including Groupon, T-Mobile, Skinnygirl Cocktails, Eggo, Zipcar and Outcome Health. Noelle has a true passion for events; her goal is to develop and execute stunning, memorable and high-impact events for companies that want to leverage experiential marketing to drive critical business goals.
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