Colin Cowie on Confidence and Customer Service


Take a look inside the mind of one of the most dynamic personalities in the wedding and events industry anywhere in the world. Colin Cowie’s smarts, effusive personality and stylish sensibility have made him the go-to planner for the who’s who of royalty, celebrity and business, including Oprah, Tom Cruise, Jennifer Aniston, Kelsey Grammar, Jennifer Lopez, Bruce Willis, and many, many others. Colin is the author of 8 best-selling books, a contributor to the Today Show, and a designer for lifestyle products sold on HSN. In this interview, Colin shares numerous insights on how he runs his business, deals with high level clients, overcomes challenges, and where he sees the industry headed. Filmed live for the Maverick Series Live: Interviews with Icons & Innovators of the Luxury Weddings Industry at the Lighthouse International Conference Center in NYC.

Learning Outcomes

  • Learn Colin’s views on proactive customer service, and how it’s become part of his company’s DNA.
  • Find out how Colin charges for his services.
  • Learn about “Blue Ocean Strategy” and how Colin applies it to his business.
  • Hear what Colin looks for in new hires and new vendors.

Course Information

Estimated Time: 22 mins

Difficulty: All

CMP Credit Hours:

Maverick Series

The Event Leadership Institute is proud to produce our exclusive Maverick Series: interviews with people who plan the biggest and most high-profile events, run the most well respected and award-winning companies, manage the biggest venues, and demonstrate thought leadership, innovation and creative thinking. Join us as these industry Mavericks share their stories, insights and guidance.

View Instructor’s Profile

Colin Cowie

Colin Cowie is a global citizen in every sense of the term. Having traveled over 13 million miles and visiting nearly 100 countries, he creates excitement and finds inspiration wherever he goes. His love for design and business keeps him hands-on with all of his projects. Through his website, books and television appearances, as well as by example, he consistently sends that message to the world.

Born in Zambia and raised in South Africa, he is an avid supporter of several charities focused on children’s education and health. The party planner of choice for celebrities like Jennifer Aniston, Tom Cruise, Jennifer Lopez, Oprah Winfrey, Ryan Seacrest and Kim Kardashian, what sets Colin apart is his experiential approach to design; what you smell, touch, taste, feel and hear are carefully orchestrated to create the ultimate experience for Colin’s clients.

View Instructor’s Profile
See pricing