OverviewGet an inside peek at what’s involved in planning the biggest marathon in the world. Hear the President of NY Road Runners and Race Director of the NYC Marathon, Mary Wittenberg, explain what the planning process is like and how she manages the numerous city and federal agencies and supporting vendors at her many events. Filmed on location at Gotham Hall, NYC.
- Hear war stories about the race, including things that may surprise you, and how they were overcome.
- How she got into events, including her biggest disappointment.
- How sustainability factors into her events.
The Event Leadership Institute is proud to produce our exclusive Maverick Series: interviews with people who plan the biggest and most high-profile events, run the most well respected and award-winning companies, manage the biggest venues, and demonstrate thought leadership, innovation and creative thinking. Join us as these industry Mavericks share their stories, insights and guidance.
Mary Wittenberg is President of the EF Education First Pro Cycling cycling team and past President and Chief Executive Officer of New York Road Runners (NYRR). During 17 years with New York Road Runners, Mary oversaw the TCS New York City Marathon and many other races, events, and running-related programs. Mary was selected in 2015 as Global CEO of Virgin Group’s new festival sports brand, Virgin Sport, but left the organization in 2017 when the company cancelled plans for events in the United States.
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