When Celebrities Can Be More Than Just Eye Candy

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At the Event Innovation Forum—New York on October 30, Tiki Barber discussed why he started Thuzio, an online marketplace for booking talent, and how event guests want more from celebrities than just a pose on the red carpet. Video from www.bizbash.com

Course Information

Estimated Time: 12 mins

Difficulty: All

CMP Credit Hours:

Tiki Barber

Tiki Barber helped co-found Thuzio, Inc., an online marketplace that facilitated engagements with athletes and other celebrities. It has subsequently evolved into two unique companies: Julius, Inc., a software solution for influencer search and procurement; and Thuzio, Inc., which provides members and their guests with memorable live and unfiltered conversations with legends of sports and entertainment.

He co-hosts CBS Sports Radio’s national afternoon show, Tiki & Tierney, which is also simulcast on CBS Sports Network, and aired on SiriusXM channel 206. And, in a previous life, he spent 10 years as an NFL running back with the New York Football Giants.

He serves on the board for the Fresh Air Fund, and as a director for KultureCity, an autism acceptance and inclusion organization focused on making the country and world a more accessible place.

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