Event Jobs | April 2018

Event Jobs | April 2018

One of the main reasons event professionals learn with us is to hone the skills needed to advance their event planning careers, and many of…

Your Story Blog Series: Helen Moon

Your Story Blog Series: Helen Moon

Helen Moon, is a CIM qualified events and marketing director with an eclectic mix of experience in the events industry that spans 21 years and includes event production, venue operations, proactive sales and digital marketing. Helen is known for her role as CEO and Founder of EWL Club, Editor of the Diary of an #Eventprof blog, and now Managing Director of EventWell Ltd and co-founder of #EventWell17 and UK Event Wellbeing Week.

Part 1 of 2: Four Tech Tips for Increasing Your Event ROI

Part 1 of 2: Four Tech Tips for Increasing Your Event ROI

Today’s event marketers are tech savvy and data driven. They understand the importance of engaging attendees long before and after the event itself. Delivering personalized experiences isn’t a “nice to have” anymore. Customers expect seamless experiences, interactions and personalization.

Your Story Blog Series: Annette Naif

Your Story Blog Series: Annette Naif

Since 1986 Annette Naif, CEO & Creative Director of Naif Productions, has been designing and producing custom events. Helping clients create their unique signature style that translates into a memorable experience has been Annette’s passion from the beginning. The drive to provide a distinctive role for superior personalized service in the event planning industry inspired Annette to launch her own event design company in 2010.

Your Story Blog Series: Christy Lamagna

Your Story Blog Series: Christy Lamagna

Christy is the founder and CEO of Strategic Meetings & Events, an international, multimillion dollar, award-winning planning firm. A lifelong learner, entrepreneur, teacher, intellectual philanthropist, writer and master strategist, Christy taught strategic planning at the college level for 10 years which inspired her upcoming strategic planning textbook. Her marketing and business acumen was showcases in AMEX OPEN and UPS Store videos, and she has been recognized for her entrepreneurial skills, leadership acumen and contributions to the meetings industry.

Event Jobs | March 2018

Event Jobs | March 2018

Are you looking for a new job? Do you want to launch a career in the events industry? Check out our March list of exciting career opportunities available right now!

Your Story Blog Series: Stephanie Gatton

Your Story Blog Series: Stephanie Gatton

After five years in venue management for the iconic Solomon R. Guggenheim Museum in NYC, since 2013, I have had the honor of serving as a full-time event planner for The Juilliard School, one of the world’s leading arts conservatories. Each year, I directly plan or help my team coordinate over 80 special events. My background is deeply ingrained in the performing arts: I am known to be a kick-ass SM, with a deep reservoir of live event management across all areas (corporate, non-profit, artistic/creative performances, meetings and conferences). You name it, I’ve done it.

How to Pitch Your Favorite Speakers for your Next Event

How to Pitch Your Favorite Speakers for your Next Event

So your client (or company) is in the middle of planning their signature event or company meeting, and they’re turning to you to come up with ideas on who the speaker should be that will inspire the crowd, while also not costing a fortune. If you’re anything like me, you know that speaker vetting can be, at best, a time-consuming process and, at worst, a frantic, soul-crushing search for someone who is going to both deliver AND make your client or boss happy. While I can’t help you meet your next best speaker, below is the tried and true process I use with all my clients, that often yield them better results than pricy search firms and mass press releases.

Leveraging Social Media for Event Marketing

Leveraging Social Media for Event Marketing

You’ve sent out invitations. You’ve secured sponsors. Months of planning. Endless phone calls, meetings and details. So what are you missing? It might just be capitalizing on social media to take your event to the next level. But event planners often find social media marketing near the bottom of their to-do list.

Event Jobs | February 2018

Event Jobs | February 2018

Are you looking for a new job? Do you want to launch a career in the events industry? Check out our February list of over 190 exciting career opportunities!

Your Story Blog Series: Christina Taylor

Your Story Blog Series: Christina Taylor

Armed with over 20 years of experience in the industry, Christina Taylor is the President and Owner of TaylorMade Experience (TME), a full-service consultancy that specializes in event management, business management, fundraising, and more.

Your Story Blog Series: Brandi Carson

Your Story Blog Series: Brandi Carson

From a career in project management to interning at the White House, Brandi Carson has had her fair share of dynamic and challenging experiences. Today, Brandi is a successful business owner with a thriving wedding planning company.

Effective Time Management Tips

Effective Time Management Tips

As event planners, we handle it all—what time the tables are being delivered, what time the entertainment goes on stage, what meals are being served—don’t forget the lady at table 10 who requested a vegetarian meal. She’s already emailed three times about it! Our minds are constantly moving from one thing to the next—no wonder it’s easy to get distracted by shiny things.

Your Story Blog Series: Will Curran

Your Story Blog Series: Will Curran

When Will Curran began to DJ in high school, he had no idea his fun gig would end up transforming into a wildly successful production business, Endless Events. Today, Endless boasts an impressive roster of clients, from Uber and Emerald City Comicon to Bud Light and Amazon.com.

Event Jobs | January 2018

Event Jobs | January 2018

One of the main reasons event professionals learn with us is to hone the skills needed to advance their event planning careers, and many of them ask us about job openings. Likewise, many industry employers reach out to us looking for good candidates to fill a variety of job positions, knowing that we strive to help event pros raise the caliber of their work to the best possible industry standards. Here, then, is our effort to help bring these two parties together.

Your Story Blog Series: Mia Monroe

Your Story Blog Series: Mia Monroe

While going into the field of events is a dream career for many, some top-notch event professionals just happen to fall into the role. That’s the case with Mia Monroe, CSEP, CGMP, CMP, Conference and Event Manager at All Points Logistics/ NASA-Johnson Space Center.

The Unique Value of Wedding Designers

The Unique Value of Wedding Designers

If you’re planning to become a wedding designer, it’s important that you know how to communicate your value to potential clients. You should easily be able to convey the key differences between a wedding planner and wedding designer, the dynamic skills wedding designers have, and how you will help take their wedding to the next level.

The Multi-Sensory Event Experience

The Multi-Sensory Event Experience

Gone are the days of the stuffy black-tie fundraising gala: an event built on a five-course meal and lengthy live program featuring speakers touting organizational accomplishments.
Today’s eventgoers demand a more…

10 Tips for Limiting Event Attrition

10 Tips for Limiting Event Attrition

One of the greatest challenges event planners face is how to minimize attrition while maximizing attendance and engagement. Making sure guests attend the event and have an amazing time is vital—but how do you ensure that everyone who RSVPs will actually show?

How Event Planners Can Overcome the Dreaded Creative Block

How Event Planners Can Overcome the Dreaded Creative Block

As a result, a creative block can be a blow to an event planner’s productivity and ability to do their job. While creative blocks are at times unavoidable, they can be overcome. We’ve put together some sound strategies for overcoming your next creative block when it strikes.

An Event Producer’s Guide to Putting Out Fires (Literally)

An Event Producer’s Guide to Putting Out Fires (Literally)

Event planners are notorious for their attention to detail, perfected timelines, relationships with vendors, venues and clients, and overall not-messing-around standards of excellence. They’re also known for their ability to adapt and flawlessly execute their Plan B, C or even D as naturally as if it were Plan A.

How to Moderate a Panel

How to Moderate a Panel

Moderating a panel discussion is a lot like being a TV talk show host. It’s a lot harder than it looks, and is an exercise in ‘planned spontaneity’ (think about that). A good panel discussion can…

When Should Venues Disclose Pricing?

When Should Venues Disclose Pricing?

Today’s planners are used to getting information quickly, and that includes pricing and availability. If you withhold pricing until the client comes to your space, there’s a pretty good chance…

The Scary Numbers Behind the Marriott-Starwood Merger

The Scary Numbers Behind the Marriott-Starwood Merger

When Marriott announced in November, 2015, that it was merging with Starwood to create the world’s largest hotel company, it met with mixed reaction from meeting planners. Some worried about diminished competition for their business, while others brushed it aside as having little impact on them.

3 NYC Event Agencies Named to Crains’ Best Places to Work List

3 NYC Event Agencies Named to Crains’ Best Places to Work List

In addition to their ranking they all three have another commonality:  each has provided their employees training through Event Leadership Institute (ELI).  Employees of all three of the event planning firms cited the tuition reimbursement and the focus on employee development as one of their favorite perks.

Key Ingredients for Event Success – Part 1: Defining the “Why”

Key Ingredients for Event Success – Part 1: Defining the “Why”

Ok event holders (clients) and do-ers (planners) – it’s time to get real.  Whether you’re internal to an organization, independent, or part of an event agency, you know the critical part of the event process is defining the “why” of the event on the front-end and the second is taking the time to do a thorough debrief on the back-end…

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