Planning for the Return of Modified In-Person Events

Planning for the Return of Modified In-Person Events

“Until we meet again.” Sure, that’s the catchphrase found in many movies and songs. But event and meetings pros have been saying this since the pandemic began – longing for the days to be back together, doing what they love. And it isn’t just event and meeting pros...
The Essential Checklist for Virtual Event Planning

The Essential Checklist for Virtual Event Planning

Ask any planner about their most valuable tool, and most will sing the praises of checklists. With endless details to keep track of pre-, during, and post-event, a list makes the to-dos more manageable and provides sanity-saving peace-of-mind too. Of course, there...
How to Plan a Virtual Non-Profit Fundraising Event

How to Plan a Virtual Non-Profit Fundraising Event

The COVID-19 pandemic has caused massive disruption to calendars. Birthday celebrations have been replaced with drive-by parades, social gatherings now take place via Zoom happy hours, and many community-based events – including fundraisers – have been canceled...
Situation Report: Questions About the Purpose of Virtual Events

Situation Report: Questions About the Purpose of Virtual Events

The Event Leadership Institute checks in weekly with two select groups from across the US and Canada: event-planning businesses and event-technology companies. Group members report on how their firms are faring and offer coping strategies amid the massive disruption...
Virtual Event Lingo: 23 Terms to Know

Virtual Event Lingo: 23 Terms to Know

Event and meeting planners joke – for a good reason — about the unique lingo that’s second nature for our industry. A/V✓ BEO✓ CMP✓ F&B✓ RFP✓ But the rise in virtual events and meetings has brought about a whole new vocab. Whether you’re new to the industry...
Win-Win Venue Contracts Mean Identifying These Planner Personas

Win-Win Venue Contracts Mean Identifying These Planner Personas

Smarticle Most event planners want a venue contract in which everybody wins. However, because they’re also accountable to someone—a boss or a client—some are tempted to use negotiation tactics that can catch venue sales representatives off guard. Venues should be on...
When Having a Personal Brand Comes in Really Handy

When Having a Personal Brand Comes in Really Handy

Smarticle READ TIME: 4 minutes No one wants to be judged solely on the assumptions of others or how things appear. One way to prevent that is to build a personal brand over which you have control. Having a personal brand—an expectation about what you bring to the...