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Event Leadership Institute

Business & Sales

Pricing, Leadership, Human Resources, Event Sales, Branding, Proposals, RFP’s, Public Relations & more…

  • 10 Ways Your Website is Killing Your Business

    10 Ways Your Website is Killing Your Business

    Alan Berg

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 1.0

    Course Domains: I: Marketing

  • Accounting and Finance for Event Companies

    Accounting and Finance for Event Companies

    Howard Givner

    Estimated Time: 83 mins

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 1.5

    Course Domains: D: Financial Management

  • Association Networking | ROI for Your Business and Career

    Association Networking | ROI for Your Business and Career

    Kevin White

    Estimated Time: 67 mins

    Difficulty: All

    Categories: Business & Sales

    CMP Credit Hours: None

  • Business Options During World Economic Challenges (Recorded April 1, 2020)

    Business Options During World Economic Challenges (Recorded April 1, 2020)

    Kevin White

    Estimated Time: 73 mins

    Difficulty: All

    Categories: ELI Top Tracks, Business & Sales

    CMP Credit Hours: None

  • Change Management in Times of Crisis (Recorded April 3, 2020)

    Change Management in Times of Crisis (Recorded April 3, 2020)

    Michael Granek, Jennifer Trethewey, Kevin White...

    Estimated Time: 80 mins

    Categories: ELI Top Tracks, Business & Sales

    CMP Credit Hours: None

  • Dealing With Toxic Employees

    Dealing With Toxic Employees

    Howard Givner

    Estimated Time: 35 mins

    Difficulty: Advanced

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 0.5

    Course Domains: E: Human Resources

  • Defining Your Brand: Passion, Philosophy, Platform and Process

    Defining Your Brand: Passion, Philosophy, Platform and Process

    Sean Low

    Estimated Time: 46 mins

    Difficulty: Advanced

    Categories: Business & Sales

    CMP Credit Hours: None

  • Event Planner Pricing: How and How Much to Charge

    Event Planner Pricing: How and How Much to Charge

    Howard Givner

    Estimated Time: 62 mins

    Difficulty: Advanced

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 1.0

    Course Domains: I: Marketing

  • Exit Strategy: Selling or Merging Your Event or Catering Business

    Exit Strategy: Selling or Merging Your Event or Catering Business

    Howard Givner

    Estimated Time: 88 mins

    Difficulty: Advanced

    Categories: Business & Sales

    CMP Credit Hours: None

  • Fees vs. Markups

    Fees vs. Markups

    Sean Low

    Estimated Time: 8 mins

    Difficulty: Beginner

    Categories: Business & Sales

    CMP Credit Hours: None

  • Getting Publicity for Your Event Business

    Getting Publicity for Your Event Business

    Sasha Vasilyuk

    Estimated Time: 35 mins

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 0.5

    Course Domains: I: Marketing

  • Getting the Price You Want

    Getting the Price You Want

    Howard Givner

    Estimated Time: 14 mins

    Difficulty: Intermediate

    Categories: Business & Sales

    CMP Credit Hours: None

  • Growing Your Facebook Presence

    Growing Your Facebook Presence

    Andrea Correale

    Estimated Time: 7 mins

    Difficulty: All

    Categories: Business & Sales

    CMP Credit Hours: None

  • How I Built an Event Business in the Middle East

    How I Built an Event Business in the Middle East

    John Schwartz

    Estimated Time: 14 mins

    Difficulty: Intermediate

    Categories: Business & Sales

    CMP Credit Hours: None

  • How Industry Leaders Select New Vendors

    How Industry Leaders Select New Vendors

    Maverick Series, Laura Schwartz, Colja Dams...

    Estimated Time: 17 mins

    Difficulty: All

    Categories: Business & Sales, Event Leader Insights, Interviews

    CMP Credit Hours: None

  • Keeping the Business: Debriefings, Complaints, Difficult Clients and Rebookings

    Keeping the Business: Debriefings, Complaints, Difficult Clients and Rebookings

    Howard Givner

    Estimated Time: 62 mins

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 1.0

    Course Domains: B: Project Management

  • Leadership During Uncertain Times (Recorded March 30, 2020)

    Leadership During Uncertain Times (Recorded March 30, 2020)

    Jeff Guberman, Joe Fijol, Kevin White...

    Estimated Time: 81 mins

    Difficulty: All

    Categories: ELI Top Tracks, Business & Sales

    CMP Credit Hours: None

  • Media Secrets Revealed: How the Pros Get Coverage for Their Events

    Media Secrets Revealed: How the Pros Get Coverage for Their Events

    Howard Givner

    Estimated Time: 11 mins

    Difficulty: All

    Categories: Business & Sales

    CMP Credit Hours: None

  • Planner Pricing Report: How and How Much Planners Charge | VIDEO

    Planner Pricing Report: How and How Much Planners Charge | VIDEO

    Howard Givner

    Estimated Time: 45 mins

    Difficulty: Advanced

    Categories: Business & Sales

    CMP Credit Hours: None

  • Planner Pricing Report: How and How Much Planners Charge | WHITE PAPER

    Planner Pricing Report: How and How Much Planners Charge | WHITE PAPER

    Howard Givner

    Estimated Time: 31 pages

    Categories: Business & Sales, White Papers & E-books

    CMP Credit Hours: None

  • Prospecting for New Business

    Prospecting for New Business

    Howard Givner

    Estimated Time: 50 mins

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 0.75

    Course Domains: I: Marketing

  • Taking Your Business to the Next Level

    Taking Your Business to the Next Level

    Howard Givner

    Estimated Time: 11 mins

    Categories: Business & Sales

    CMP Credit Hours: None

  • The Offshoot Dilemma: Should You Offer a ‘Lite’ Version of Your Business?

    The Offshoot Dilemma: Should You Offer a ‘Lite’ Version of Your Business?

    Sean Low

    Estimated Time: 55 mins

    Difficulty: Intermediate

    Categories: Business & Sales

    CMP Credit Hours: None

  • The Psychology of Raising Your Prices

    The Psychology of Raising Your Prices

    Peter Shallard

    Estimated Time: 27 mins

    Difficulty: Advanced

    Categories: Business & Sales

    CMP Credit Hours: None

  • The Value of Presentation

    The Value of Presentation

    Sean Low

    Estimated Time: 24 mins

    Difficulty: Intermediate

    Categories: Business & Sales

    CMP Credit Hours: None

  • Transitioning Your Team to Remote Work (Recorded March 25, 2020)

    Transitioning Your Team to Remote Work (Recorded March 25, 2020)

    Adam Sloyer, Kathy Del Medico, Kevin White...

    Estimated Time: 74 mins

    Difficulty: All

    Categories: ELI Top Tracks, Business & Sales

    CMP Credit Hours: None

  • Using Events to Drive Engagement Marketing

    Using Events to Drive Engagement Marketing

    Chris Litster

    Estimated Time: 15 mins

    Difficulty: Beginner

    Categories: Business & Sales

    CMP Credit Hours: None

  • Winning the Business: RFPs, Proposals and Pitch Meetings

    Winning the Business: RFPs, Proposals and Pitch Meetings

    Howard Givner

    Estimated Time: 72 mins

    Difficulty: Intermediate

    Categories: Business & Sales, CMP Credit

    CMP Credit Hours: 1.25

    Course Domains: I: Marketing

  • Working Smarter, Not Harder

    Working Smarter, Not Harder

    Tara Guérard

    Estimated Time: 21 mins

    Difficulty: Beginner

    Categories: Business & Sales

    CMP Credit Hours: None

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  • Learning Library
    • View All On-Demand Courses & Videos
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  • Certificate Courses
    • View All Certificate Courses
    • Pandemic On-Site ProtocolNew!
    • Pandemic Meeting & Event Design
    • Virtual Fundraising Event Management
    • Virtual Event & Meeting Management
    • Event & Meeting Management Fundamentals
    • Technical Meeting & Event Production Online
    • Venue Sales
    • Fundraising Event Management
    • Wedding & Event Design
    • Event Entrepreneurship: Business Foundations
    • Event Entrepreneurship: Growth Strategies
    • Scholarships
  • Group Programs
    • Group Training For Event Teams
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  • Free Resources
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