Technical Meeting & Event Production

Technical Meeting & Event Production Certificate

Course Overview

UPDATED FOR 2021, including budgets, benefits and technology concerns for hybrid events and managing remote presenters!

Does your audiovisual production proposal read like a foreign language? After the venue, audiovisual is often one of the largest budget items, yet so often planners are unable to make sense of a typical proposal. Do you know how many lumens your projector should have? Should you use a PAR fixture or Lekos to light the podium? Inputs, outputs, sound boards, teleprompters… admit it, you’ve glazed over the details on occasion and handed it off to the “tech team” to manage.

Producing events can be a fine art, especially when it comes to gatherings that involve a stage, lectern, and presentations requiring the coordination of audiovisual production, lighting, speakers and many other components. This course will empower you to understand what kind of gear, staff, and set up your event actually needs to function properly, look right, and be cost-effective.



  • Gain a detailed understanding of all audiovisual and lighting elements involved in producing most meetings and events – including hybrid
  • Determine all the given sound and visual inputs required, and how to address those needs from a technical standpoint
  • Gain a thorough understanding of how to work with speakers in preparing presentation decks for an event – and tips for managing both in-person and remote presenters
  • Identify criteria for selecting the right venue and vendor(s) for your event, from a technical production vantage point


Scroll down to see more details including the weekly outline.

Event Leadership Institute has been approved by the Events Industry Council (EIC) as a Preferred Provider of continuing education on all professional development certificate courses, which qualifies for CMP continuing education credit. Determination of continuing education credit eligibility or Preferred Provider status does not imply EIC’s endorsement or assessment of education quality.

Learn From An Industry Leader & Tech Expert

Instructor | Brandt Krueger  –  Technology is part of Brandt’s DNA. Combine that with a degree in Technical Theatre and a core in Psychology, add in 20 years of experience in the meetings and events industry, and you get a powerful event technology cocktail. In addition to being featured on numerous websites and in industry magazines, he’s spoken worldwide, including MPI’s WEC, FICP’s Education Forum, CMP Conclave, IMEX America, IBTM World, Eventex, Connect, Event Camp (London, Chicago, and Middle East), and even a one week intensive for government ministers and guests in Turkmenistan.
He currently provides freelance technical production services to a variety of corporate and association clients, teaches public and private classes on Technical Meeting & Event Production, and is the owner of Event Technology Consulting, an appropriately named meeting and event technology consulting company.

View Brandt's Profile

Week 1 - Visual Content and Primary Display types

  • Presentation Software
  • Video Playback
  • IMAG
  • Dongles, Ports and Cables
  • Lumens
  • Projector Types
  • Projectors – More Considerations
  • Flat-Screen Displays
  • Who Runs the Gear?

Week 2 - Audio, Lighting, and Video Systems

  • Audio: Inputs and Sources
  • Audio: Microphones
  • Audio: Sweetening, Levels, and Outputs
  • Audio: Amplification and Speakers
  • Audio Quick Tips
  • Anatomy of Lighting Overview and Consoles
  • Traditional Lighting Instruments and Accessories
  • LED and Intelligent Lighting
  • Lighting Logistics
  • Video Switching and Routing

Week 3 - Logistics, Labor, and Venue Negotiation

  • Stage Terminology
  • Staging Considerations
  • Case Storage and Green Room
  • Site Visit Considerations
  • Negotiation- Points and Patches
  • Negotiation- Power, Internet, and… Power
  • Choosing an AV Provider Type
  • Writing a Good Audiovisual RFP
  • Load-in and Setup
  • Crew Breaks, Labor

Week 4 - Production and Speaker Management

  • The Production Team
  • Speaker Management- In-person Events
  • Speaker Management- Remote Presenters
  • Calling a Show and Comms
  • The Show Flow – Run of Show
  • Teleprompters
  • Safety Considerations

Week 5 - Improving Presentations, Video and Print Graphics

  • The Big Question
  • Templates and Master Slides
  • Aspect Ratios
  • Transitions
  • Dealing with Multiple Presentations
  • Common Problems and Easy Fixes
  • Content Legibility
  • Graphics Introduction and Print Colors
  • Video and Computers
  • Bitmap vs. Vector
  • Resolution and Color

Week 6 - The Toy Box: What’s New and Upcoming

  • Introduction to Projection Mapping
  • Projection Mapping- How it Works and Inexpensive Options
  • LED Wall Technology
  • Online and Hybrid Events Introduction
  • The Spectrum of Event Types
  • Hybrid and Online: Myths and Concerns
  • Hybrid and Online: Budgets and Benefits
  • Hybrid and Online: Technology and Design
  • Drones, Beacons, and Other Fun

What students say about ELI certificate courses

  • "“I was immediately able to put what I learned into use. My notes will serve as a great reference tool.” "

    Jill W.
    Associate Director, University Events Johns Hopkins University
  • "“I feel like I have a much better grasp about AV thanks to Brandt. The class was easy to follow, Brandt was easy to understand and I feel like I can truly be an asset when it comes to AV needs for my organizations.” "

    Lauren T.
    Events & Volunteer Manager, Point Foundation
  • "“The whole course was excellent. I really enjoyed it. I also learned a lot and had things I am already doing reinforced as best practices. Brandt did a great job! While I initially balked because of the price (I paid this on my own), I do feel that I got my money’s worth.”"

    Jennifer B.
    Meeting Manager, National Association of Realtors
  • "“A knowledge of audio visual and lighting is critical to event producers as these elements highlight content, help to create an immersive environment and set the tempo and attitude of the overall event.”"

    Gary P.
    Senior Director, Viacom Special Events
  • "“Learning and mastering audio visual and other technical event elements has been absolutely instrumental in my career growth, from office manager to co-owner of my own firm. It helped separate me from my peers and gave me the ability to take on more complex projects.”"

    Lizz T.
    Managing Director, Sequence Events

The Event Leadership Institute stands behind all of its content. If you feel you didn't learn what you expected to in this course, just let us know within 30 days of your last lesson and we'll give you a full refund. Click here to view our refund policy and full terms & conditions.

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