The Enhancing Events with AI certificate course is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work.
This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most practical AI platforms. These new capabilities will transform how you plan, market, and execute events. Plus, we’ll show you how to analyze your event data like an industry pro.
Who is this course for?
If you’re an event or meeting professional eager to decode AI and integrate it into your planning process, this course is for you.
It’ll give you a leg up in this fast-paced, tech-centric world, making you a confident early adopter and practitioner of AI. Most of all, it’ll help you create better experiences, save time, and boost the value of your role within your organization.
Are there any prerequisites?
Before diving in, it’s best if you’ve got the basics of in-person and virtual event planning down.
Thus, it would be advantageous if you’ve completed our Event & Meeting Management Fundamentals (EMMF) certificate course and our Virtual Event & Meeting Management (VEMM) certificate course.
These aren’t deal-breakers. We just want to make sure you’re familiar with the ins and outs of in-person, hybrid, and virtual events before you begin incorporating artificial intelligence across your events.
Strategy Consultant, Nick Borelli, leverages his background in experience design, event tech, and digital marketing to help event professionals reach their full potential.
His background includes decades of contributions to live and digital communication helping to facilitate his mission: bringing the world together through intentionally designed experiences. To further this mission, he has presented on a wide range of topics internationally, volunteered with numerous industry associations and contributed to dozens of publications. He has also served as a board member for a decade with the meetings and events industry non-profit, The SEARCH Foundation.
Nick has been named a Changemaker by MeetingsNet, awarded International Volunteer of the Year by International Live Events Association, and has won numerous marketing awards. He has served as an advisor and ambassador for associations, conferences, technology companies and many event suppliers.
Module 1 | Investigating AI – Current State of the Evolving Landscape of Artificial Intelligence
Course Foundation – Defining the Tech & Assessing Potential
Risks, Philosophical Debates & Principles
Module 2 | Enhanced Strategy & Planning Through AI Adoption
Strategic Insights & Intentional Design
Planning, Logistics, and Sourcing with Increased Effectiveness
Module 3 | Effective Event Marketing
Tactical Marketing Execution
Module 4 | Engagement & Execution of Experiences
Module 5 | Data, Analysis, and Event Improvements
The Event Leadership Institute stands behind all of its content. If you feel you didn't learn what you expected to in this course, just let us know within 30 days of your last lesson and we'll give you a full refund. Click here to view our refund policy and full terms & conditions.
Ready to get started?
Feel free to get in touch with your questions