Advanced Hybrid Event Program Design & Strategy (AHEPDS-SU21) | Start Date July 27, 2021

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  • This course closed on 08/14/2021.

Welcome to the Advanced Hybrid Event Program Design & Strategy Certificate Course!

Course Information

CMP Credit Hours:

Course Domains:

Marrah Thomas

Marrah Thomas is a Senior Vice President and Loyalty Engagement Strategy Lead at PNC Bank. She is a consumer-obsessed business strategist dedicated to creating an integrated, actionable roadmap to increase brand loyalty through unique experiences and events.

Previously, Marrah was the Senior Manager of Global Events for Delta Air Lines, where her greatest passion was bringing experiences to life in meaningful ways, helping clients and teammates understand the value and richness of their relationships with the company. Before that, she served as the Head of Experiences for Loyalty Strategy at Bank of America, leading the transformation of their loyalty experience. She also managed events for Consumer & Small Business at Bank of America, overseeing the end-to-end design and implementation of internal and external events for executives, teammates and clients. This included strategic planning, cause marketing, media relations and operations, brand management, vendor coordination, and budget management.

Marrah’s curiosity extends beyond her professional roles; she has been an adjunct instructor at Johnson and Wales University in Charlotte, NC, and currently teaches at the University of California, Los Angeles.

Though she now lives in Atlanta, GA where you can see her on the East Beltline Trail with her many English bulldog fosters. No matter where she is, Marrah remains an avid Pittsburgh Steelers fan.

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Mid-Course Survey