Engagement: The New Frontier of Meetings

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With today’s constant bombardment of technology, planners need to find new and creative ways to compete for their attendees’ attention. In this video class filmed at the Event Innovation Forum, Sharon Fisher discusses three important keys for connecting with guests and offers some fresh new ideas for driving engagement.

Learning Outcomes

  • Learn a variety of techniques to engage attendees at meetings.
  • Identify ways to increase idea-sharing and networking at events.
  • Identify methods to add attention-getting techniques into your agenda.

Course Information

Estimated Time: 20 mins

Difficulty: Beginner


Course Domains:

Sharon Fisher

Sharon Fisher is a professional “experience-maker” and CEO of Play with a Purpose, the creative experiential communications company that custom designs engaging experiences to help businesses solve challenges in an innovative and compelling way. She uses the premise “work should be fun or why do it at all” as the foundation for her talks and her business.

Through her speaking and her event experiences, Sharon has successfully shared that message with powerhouses around the world such as Walt Disney World Company, Chevrolet, Camp Jeep, BBDO, Disney Publishing, American Express, Frito Lay, IBM, McDonalds and the US Airforce.

Sharon continually delights audiences around the world teaching how to design experiences that will spark thinking, increase engagement and boost retention among conference and meeting attendees. She uses her highly energetic facilitation and workshop style to flip the tired and traditional speeches on their head.


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