Sustainable Events Blueprint: Design, Delivery & Measurement (SEB-WI25)
Overview
The “Sustainable Events Blueprint: Design, Delivery & Measurement” micro-course launch presents a unique opportunity to position PCMA and the Event Leadership Institute as pioneers in sustainable event practices. The course’s focus on design, measurement, and delivery of sustainable events aligns with the growing demand for environmentally conscious event solutions. However, the course’s multifaceted nature, coupled with its integration into existing ELI programs, poses a challenge in crafting a cohesive marketing narrative.
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