Program Type: Certificate with Credential
Length: 10 Weeks Online
Instructor: Kevin White, CSEP
CMP Clock Hours: 36
Event & Meeting Management Fundamentals Certificate Course
If you’re looking to become an event or meeting planner, or you’ve been planning events for a while but never got proper training, this is the ultimate course for you. Here you’ll get an understanding how events work, why people and companies host events, how the industry is configured, and how to strategically plan and coordinate a typical event from A to Z.
This course will cover the role of events in today’s world, budgets and goals, workflow management, venue selection and negotiation, room layouts and seating formats, food and beverage, entertainment and speakers, design and decor, transportation and logistics, registration and check-in, hybrid meetings, apps and technology, basic lighting, audiovisual, and more.
- Understand how to create an event that achieves specific objectives for the host/client.
- Design a planning process that incorporates budgeting, project management, communication, and evaluation tools.
- Have an understanding of the various event elements (food and beverage, design, entertainment, site selection, etc.) and how to cost-effectively employ them.
- Understand the role of the planner on-site at the event and the mindset necessary to oversee successful event coordination.
We’re here to help! Feel free to contact [email protected] if you need any help at all during your course or if you have any questions.
We look forward to a great class together!
Kevin White, CSEP
Kevin has been a storyteller his entire life. That love of capturing attention and engaging people is what brought him to work with global organizations on their marketing and development efforts for nearly a quarter-century.
In 2011 he founded XPL, an award-winning experiential agency that delivers bold, powerful live events that transform audiences around the world. Clients include institutions such as Harvard Business School, non-profits such as The Special Olympics, governmental units such as the US Department of State, and corporations such as Bugatti. Each brings a diverse set of needs that they entrust Kevin and his team to fulfill.
In addition to serving as an instructor for several Event Leadership Institute professional development courses —including Pandemic Meeting & Event Design and Pandemic On-Site Protocol Training — Kevin has undergone training from the World Health Organization (WHO) on mass gatherings and has also received the Event Safety Access certification from the Event Safety Alliance.
Kevin’s commitment to his industry is demonstrated by his willingness to give back. He has been a professor at New York University and was selected by his peers to serve as the international president of the International Live Events Association (ILEA) in 2014-1015. He is currently working on his first book on innovation in experiential design and recently launched a series of entrepreneurial-based retreats worldwide under the brand, The Table.