Technical Meeting & Event Production Certificate

Course Overview

Are you scratching your head over audiovisual proposals? You’re not alone. AV is the second-largest budget line after venue costs, yet many events professionals feel lost in a sea of technical jargon and pass the buck to the “tech team.”

But here’s the thing: while technical production skills were once “nice to have,” today they’re crucial for event organizers. As event technology continues to evolve—and as AV expenses consume more of the overall budget—it’s no longer enough to hope your production partner gets it right. You need the knowledge and confidence to lead the conversation.

That’s exactly what the Technical Meeting & Event Production course refresh is designed to deliver. More than a content update, it’s a complete overhaul of how you’ll learn.

What’s New:

• A modular, building-block approach that builds confidence from foundational to advanced concepts.
• A consistent format across modules for smoother learning progression.
• Enhanced focus on RFPs, budgeting, and AV negotiations to increase your financial savvy and maximize value.
• A human-centric approach to help business events professionals collaborate better with the people behind the tech.
• Complex tech-speak broken down into planner-friendly language.
• A new AI and tech module to keep you ahead of the curve.
• A future-proofed design allowing for evergreen content to live alongside regular industry updates.

This course is ideal for: mid-career events professionals looking to build their technical event production skills to maximize the audience experience and deliver more value to their clients or organization.

LEARNING OUTCOMES

• Gain a detailed understanding of all audiovisual and lighting elements involved in producing most meetings and events – including hybrid
• Determine all the given sound and visual inputs required, and how to address those needs from a technical standpoint
• Gain a thorough understanding of how to work with speakers in preparing presentation decks for an event – and tips for managing both in-person and remote presenters
• Identify criteria for selecting the right venue and vendor(s) for your event, from a technical production vantage point
• Strengthen your negotiation skills to maximize your budget and ROI

COURSE FORMAT

Facilitated cohorts are led by industry experts and delivered online over five to twelve weeks. Course content is delivered via pre-recorded materials broken down into weekly modules. Students are encouraged to devote time each week to keep up with their cohort by taking advantage of live office hour sessions and/or the cohort discussion forum.

Event Leadership Institute has been approved by the Events Industry Council (EIC) as a Preferred Provider of continuing education on all professional development certificate courses, which qualifies for CMP continuing education credit. Determination of continuing education credit eligibility or Preferred Provider status does not imply EIC’s endorsement or assessment of education quality.