Association Networking | ROI for Your Business and Career


Attend your next industry event with strategy and confidence knowing that you are focused on getting the best ROI for your time. This video class reviews the benefits of networking for your business and career while providing tips on preparation and strategy, leveraging opportunities, approaches and tactics, developing long-lasting beneficial relationships, and post-event follow up.

Learning Outcomes

  • Explore the benefits of networking and potential impact on your business and career.
  • Identify and prepare for the right networking opportunities by developing a strategy that includes research, planning and clearly defining objectives.
  • Network using custom approaches, skills and tactics that lead to long-lasting business relationships and ROI.
  • Determine appropriate timing, methods and communication styles for post-networking follow-up.

Course Information

Estimated Time: 67 mins

Difficulty: All


CMP Credit Hours:

Kevin White, CSEP

Kevin White has been a storyteller his entire life. That love of capturing attention and engaging people is what brought him to a decades-long career in experiential design. In 2011 he founded XPL, a boundary-pushing agency that delivers bold, powerful live events that transform audiences around the world. Clients include institutions such as Harvard Business School, non-profits such as The Special Olympics, governmental units such as the US Department of State and corporations such as Bugatti. Each brings a diverse set of needs that they entrust Kevin and his team to fulfill.

Kevin has undergone training from the World Health Organization (WHO) on mass gatherings, and has also received the Event Safety Access certification from the Event Safety Alliance.

Kevin’s commitment to his industry is demonstrated by his willingness to give back. He currently teaches event students through the Event Leadership Institute and has been a professor at New York University. He was selected by his peers to serve as international president of the International Live Events Association (ILEA). He has a penchant for travel, is incredibly loud and loves to witness great stories.

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