5 Questions to Ask When Hiring a Destination Management Company

5 Questions to Ask When Hiring a Destination Management Company

Smarticle READ TIME: 3 minutes Doing business in an unfamiliar destination comes with specific challenges. A Destination Management Company (DMC) brings local expertise, local knowledge and a set of local resources that can make or break your destination specific...
6 Steps To Get Publicity For Your Event Business

6 Steps To Get Publicity For Your Event Business

Smarticle READ TIME: 3 minutes As an event professional, you have likely spent a great deal of time getting publicity for the events that you produce. Planners are so focused delivering ROI for their clients that they often forget to work on their own businesses. Not...
More Than Just Fancy Acronyms!

More Than Just Fancy Acronyms!

As an Event Leader, becoming a member of a professional association related to the meetings and events industry needs to come from a place of self-motivation and self-advocacy. Unlike some highly regulated industries, to carry the title of Event Leader, Event Planner,...
Define Your Brand, Elevate Your Business

Define Your Brand, Elevate Your Business

How do you differentiate your business in the face of ever-increasing and overwhelming competition? How can you take your business to the next level? What is missing? In this week’s Featured Video, Defining Your Brand, Sean Low discusses the 4P’s: Passion,...
The Best Way To Sell – Don’t

The Best Way To Sell – Don’t

This is a guest blog by Jim Alkon of Meetings and Media, a media/business development consultancy.  Jim is also an adviser to the Convention Industry Council, and the VP of Programs for MPI Greater New York Chapter. For all the event industry salespeople who have...