Read on for 33 questions to evaluate when planning for the return of in-person events, curated from planners who recently completed our Pandemic Meeting & Event Design certificate course.
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Follow these tips to create a successful multi-channel promotion plan for your virtual event.
Now that events and meetings of all kinds have moved to virtual formats, planners face additional considerations around content design. Paying careful attention to content delivery is necessary to meet online learners’ expectations and achieve overall event goals and objectives. Here are four tips for effective content design.
What will on-site events look like when they do resume? What shifts do planners need to make in their strategies and plans? And how can we convince all involved it’s safe to participate?That’s a tall order to answer, which is why we sat down with Kevin White, head of the Boston-based, award-winning experiential event agency XPL.
Whether you and your team’s goals are to find new ways to pivot this year’s meetings and events to virtual approaches or start the wheels turning for pandemic meeting and event design, here’s why embracing professional education now has a significant pay-off.
To understand how to successfully and strategically plan a virtual non-profit fundraising event, we talked to Lindsay Landman, founder of Beyond the Benefit and a widely respected event designer who has helped non-profits in every sector raise millions of dollars to support their missions.
Here are several tech tools to help pivot your event and meeting planning in the COVID-19 era. (This list isn’t comprehensive—just a small sampling of all the available event management and planning technology!)
To help you work with your clients during this difficult time and still pull off the wedding of their dreams, here are six budgeting tips considering the COVID-19 pandemic and the additional difficulties it presents.
Covering everything from planning and budgets to promotion and attendee engagement, use this round-up of 25 stats to develop your virtual strategy.
We’ve designed a glossary for many popular terms that come up when it comes to planning virtual events and meetings.
Planners know the care and effort it takes to find the right vendors to support the design and execution of their face-to-face events and meetings .The process is no less critical when it comes to virtual events and meetings.
Volunteers can make or break your event. A well-managed volunteer program helps them perform at the highest level and come back year after year.
It’s important for event and meeting planners to have a good grasp of basic insurance principles to ensure that they have the proper coverage for their events.
Check-in is your first opportunity to create a fantastic experience. It sets the tone for the rest of the event, and it can have a direct impact on your guests’ mood and attitude.
Whether you’re holding a fundraiser for the first time or the tenth time, you need to market it. Without overthinking all the clever tactics or paid marketing opportunities (your last option if you’re trying to raise money), try picking the low-hanging fruit.
To raise funds, many nonprofits and charities turn to silent and live auctions. But auctions are labor-intensive, and not all organizations are equipped to produce them.
Finding unique ways to get our attendees involved is the key to creating exceptional events and keep your clients coming back meeting after meeting.
In event and meeting management, it is critical that timelines are established for the planning team, clients, suppliers, venue and others involved with the planning and delivery of the event.
Research tells us why individual donors give. Aligning major event objectives with the reasons they give is one way to help make a fundraising event more profitable. Here’s how to develop messaging, programming and solicitation that leverage the whys.
Doing business in an unfamiliar destination comes with specific challenges. A Destination Management Company (DMC) brings local expertise, local knowledge and a set of local resources that can make or break
your destination-specific event.
Sponsors are a critical revenue stream for fundraising events. However, not every organization knows how to approach sponsors and or whom to task with the job. Members of your community who already know and support your mission are the best advocates for bringing in sponsorship revenue. Here’s how to help them help you.
Less structured than a typical breakout session, campfires
are designed to allow attendees to easily drop in or out as their schedule and interest level permit.
Logistical challenges, miscommunications and last-minute surprises at events can fluster or agitate performers. Communicating clearly with entertainers prior to an event is often overlooked.
Take a closer look at event entertainment and how you can make sure you choose the best type of entertainment for your events.
“I see people at our conferences stand up and take pictures of slides with their phones. I want to know which slides they are. For all of our sessions.” I was sitting with a new client, the chief marketing officer of…
The question and answer portion of a presentation or panel discussion is hold-your-breath time for event organizers, as it can go one of two ways…
You’re standing on the stage in the middle of your major fundraising gala, surveying the room. The main honoree is about to speak, and all eyes are riveted on…
Do you get your entire team together in one place to brainstorm big ideas for your event or company? Howard Givner explores universally accepted rules of brainstorming that may have you checking your assumptions.
Every so often a live televised event has a production screw up so flagrant it becomes Exhibit A when telling skeptical bosses or clients, “See?…
As Event Leaders it is on us to ensure that any person attending an event will have the same experience and this means as event designers we must think deeply about the symbiotic relationship between diversity, accessibility and inclusivity in order for all attendees to feel valued, respected and most of all…
So much like mining for precious stones and mineral, conference experiences are defined by the golden nuggets we forage. It might be that one connection made unexpectedly during a coffee-break, a speaker that inspires one golden idea, or even an event set up we experience in a session that will make a difference in the work we do.
When life serves you up a lemon we don’t need to pucker up and take the sour! In the world of event management, anticipating the unexpected and being prepared is crucial to our success.
Planning a corporate holiday party? Here are five risk management tips to keep the “Bah Humbug” out of your holiday event.
One of the latest technologies that you’ll start to see more of over the next few years is Radio Frequency Identification (RFID). You may have even heard of this type of tech before, but maybe you’re not quite sure what to do with it. To help you decide if RFID technology is right for your next event, we’re going to dive into what exactly Radio Frequency Identification is, what problems it solve, and additional benefits it can provide.
Planning an event requires more than ordering supplies and securing a guest list. Beyond the basics, you need to ensure that your message is not only reaching the right audience, but also eliciting the right feedback. Event audience engagement can reflect how effective your methods are and influence future events in positive ways. Here’s how to measure (and increase) audience engagement at your event.
Untraditional venues break the mold and can help you deliver an unparalleled attendee experience. Untraditional venues are spaces that were typically not created for events as their main purpose. Airplane hangars, warehouse spaces, breweries, wineries, bowling allies, art galleries, zoos, museums, aquariums, or even parking lots could all make great untraditional venues for conferences, workshops, fundraisers, galas, or other business-related events.
Event marketing is an essential step in pulling off a fantastic event. Not only can it help spread awareness about the event, but it can also help you engage attendees before arrival, disseminate important information, and more! And yet, many event planners leave social media as an afterthought when it should really be at the forefront of an event management and marketing strategy.
Communication is key to establishing a life-long donor. For fundraising events, it is so much more than generating one-night revenue (although that is important). The data we can collect before and during an event can translate into a much larger campaign that drives greater value.
Today’s event marketers are tech savvy and data driven. They understand the importance of engaging attendees long before and after the event itself. Delivering personalized experiences isn’t a “nice to have” anymore. Customers expect seamless experiences, interactions and personalization.
So your client (or company) is in the middle of planning their signature event or company meeting, and they’re turning to you to come up with ideas on who the speaker should be that will inspire the crowd, while also not costing a fortune. If you’re anything like me, you know that speaker vetting can be, at best, a time-consuming process and, at worst, a frantic, soul-crushing search for someone who is going to both deliver AND make your client or boss happy. While I can’t help you meet your next best speaker, below is the tried and true process I use with all my clients, that often yield them better results than pricy search firms and mass press releases.
You’ve sent out invitations. You’ve secured sponsors. Months of planning. Endless phone calls, meetings and details. So what are you missing? It might just be capitalizing on social media to take your event to the next level. But event planners often find social media marketing near the bottom of their to-do list.
One of the greatest challenges event planners face is how to minimize attrition while maximizing attendance and engagement. Making sure guests attend the event and have an amazing time is vital—but how do you ensure that everyone who RSVPs will actually show?
Event planners are notorious for their attention to detail, perfected timelines, relationships with vendors, venues and clients, and overall not-messing-around standards of excellence. They’re also known for their ability to adapt and flawlessly execute their Plan B, C or even D as naturally as if it were Plan A.
How do you know if you’re getting everything that you need for your event, or maybe more than you actually need? Simple… You just need to…
Okay event holders (clients) and event do-ers (planners) it is time to get real again. Assuming you did the front-end work of defining the why it is now time to do a thorough debrief on the back-end. This process will identify how to…
Moderating a panel discussion is a lot like being a TV talk show host. It’s a lot harder than it looks, and is an exercise in ‘planned spontaneity’ (think about that). A good panel discussion can…
Today’s planners are used to getting information quickly, and that includes pricing and availability. If you withhold pricing until the client comes to your space, there’s a pretty good chance…
Ok event holders (clients) and do-ers (planners) – it’s time to get real. Whether you’re internal to an organization, independent, or part of an event agency, you know the critical part of the event process is defining the “why” of the event on the front-end and the second is taking the time to do a thorough debrief on the back-end…
Brandt Krueger, meeting & event technology consultant, and ELI instructor, shares strategic insight from the field on how to negotiate your next AV contract.
In preparing the content for my upcoming Venue Sales Accelerator course, I interviewed dozens of planners and asked them what their pet peeves are when…
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