There’s Never a Bad Time to Think About Risk

There’s Never a Bad Time to Think About Risk

Any time humans convene, there are risks. Labor strikes, political unrest, natural disasters, cyber attacks, and deadly viruses can threaten even the most well-planned events. The key to surviving the potential impact of these types of threats lies in having a framework for mitigation, preparedness, response and recovery in place.

Effective, Low-Cost Ways to Market Your Fundraiser

Effective, Low-Cost Ways to Market Your Fundraiser

Whether you’re holding a fundraiser for the first time or the tenth time, you need to market it. Without overthinking all the clever tactics or paid marketing opportunities (your last option if you’re trying to raise money), try picking the low-hanging fruit.

Technology and the Modern Wedding

Technology and the Modern Wedding

More and more weddings involve technology beyond music and videography. When the bride and groom want spectacular, there is plenty of technical wizardry available to make that special day even more memorable.

3 Tips to Polish Your Pitch

3 Tips to Polish Your Pitch

The goal of an elevator pitch is to elicit a referral or opportunity in a short time. The more you can hone in on the most attention grabbing and memorable qualities of your business, the more likely you will generate leads and business prospects.

Marketing Your Event in a Digital World

Marketing Your Event in a Digital World

Attendee acquisition is becoming more complex. In addition to traditional marketing channels, there are several event-centric, non-traditional digital marketing and advertising platforms now available. Find out more about the options.

Managing Event Production Timelines

Managing Event Production Timelines

In event and meeting management, it is critical that timelines are established for the planning team, clients, suppliers, venue and others involved with the planning and delivery of the event.

Live Streaming

Live Streaming

Live streaming presents a unique opportunity to promote your event and reach attendees all over the world. There’s something out there for every event or meeting planner.

How to Leverage Insiders to Obtain Fundraiser Sponsors

How to Leverage Insiders to Obtain Fundraiser Sponsors

Sponsors are a critical revenue stream for fundraising events. However, not every organization knows how to approach sponsors and or whom to task with the job. Members of your community who already know and support your mission are the best advocates for bringing in sponsorship revenue. Here’s how to help them help you.

Conveying Value When Talking About Price

Conveying Value When Talking About Price

When talking about your rate with a client, how do you convey that even though you’re providing the same service as the planner down the road who is charging half as much, you’ll offer more value, less risk, and a better outcome?

How To Define Your Brand

How To Define Your Brand

Creating a passion-driven vision for your business is not only professionally satisfying, it’s a smart and strategic way to create a successful brand with loyal customers.

Bitmap vs. Vector Files

Bitmap vs. Vector Files

Some basics to help event professionals explain to clients who don’t understand the importance of using vector files, especially when enlarging logos.

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