Questions to Ask When Evaluating An Outdoor Event Site

Questions to Ask When Evaluating An Outdoor Event Site

Depending on where you live in the world, doing an event outdoors vs. indoors can seem like an easy call. Weather, cost, and time to build out an outdoor space can threaten the success of an event, however beautiful environments and the natural air can provide an incredible and unique experience for guests.

3 Key Components of Experience Design

3 Key Components of Experience Design

There’s a clear distinction between designing an event experience, versus planning an event. Experience design applies experiential properties and principals to the event design, while event planning is the organization of event elements to fulfill a set of goals.

Diversity and Accessibility – the Coefficients of Inclusion

Diversity and Accessibility – the Coefficients of Inclusion

As Event Leaders it is on us to ensure that any person attending an event will have the same experience and this means as event designers we must think deeply about the symbiotic relationship between diversity, accessibility and inclusivity in order for all attendees to feel valued, respected and most of all…

Be a Networking Superhero

Be a Networking Superhero

Many of us dread networking and feel queezy at the thought of entering a room and making so-called “small talk” with strangers. What if instead you entered the room thinking about making new connections with like-minded individuals that will help you grow your professional network.

Golden Nuggets – The Hidden Value of Professional Development

Golden Nuggets – The Hidden Value of Professional Development

So much like mining for precious stones and mineral, conference experiences are defined by the golden nuggets we forage. It might be that one connection made unexpectedly during a coffee-break, a speaker that inspires one golden idea, or even an event set up we experience in a session that will make a difference in the work we do.

When Life Gives You Lemons

When Life Gives You Lemons

When life serves you up a lemon we don’t need to pucker up and take the sour! In the world of event management, anticipating the unexpected and being prepared is crucial to our success.

Sales is Not a Title

Sales is Not a Title

Even if the word “sales” is not in your professional title, as event professionals we are always selling. Here are a few tips to help you, the Event Leader, and your organization adopt a “salesitude”.

More Than Just Fancy Acronyms!

More Than Just Fancy Acronyms!

As an Event Leader, becoming a member of a professional association related to the meetings and events industry is an important step for your career. It allows you to network with fellow industry leaders, and to grow professionally in that network. But just joining and waiting for an email or call isn’t enough…you have to drink the proverbial “kool-aid” to become fully engaged.

The Leadership Teeter Totter – Perception Deception

The Leadership Teeter Totter – Perception Deception

In today’s world, Leadership is no easy task. As leaders in the events industry we have all had our leadership style analyzed, our strengths and weaknesses identified, and have taken a barrage of courses on how to work with different generations, cultures, and to deal with diversity in the workplace.

Camera Riser | Tech Thursdays Videos

Camera Riser | Tech Thursdays Videos

In this week’s Tech Thursday, Michael Granek, President & COO of ELI, and Kevin from Clark’s AV answer the question “What is a camera riser?”. Kevin shares what the difference is between a regular riser or stage deck vs. a camera riser, and why you need one when having a camera at your event.

Tech Thursdays: Snake

Tech Thursdays: Snake

In this week’s Tech Thursday, Michael Granek, President & COO of ELI, and Kevin from Clark’s AV answer the question “what is a snake?”. Kevin shares what snakes are used for, the cost benefits of using snakes, and more.

Lumens | Tech Thursdays Videos

Lumens | Tech Thursdays Videos

The Event Leadership Institute and Clark’s AV have teamed up to bring you Tech Thursdays, short, micro-lessons about AV equipment and event technology. In this week’s video, ELI’s President & COO, Michael Granek, and Kevin Rowe from Clark’s AV answer the question “What are lumens?”

Radio Frequency Identification (RFID): What It Is & Why It Matters

Radio Frequency Identification (RFID): What It Is & Why It Matters

One of the latest technologies that you’ll start to see more of over the next few years is Radio Frequency Identification (RFID). You may have even heard of this type of tech before, but maybe you’re not quite sure what to do with it. To help you decide if RFID technology is right for your next event, we’re going to dive into what exactly Radio Frequency Identification is, what problems it solve, and additional benefits it can provide.

Featured Event Leader: Kimberly Doell, CMP

Featured Event Leader: Kimberly Doell, CMP

Serving on the International Live Events Association (ILEA) Rhode Island Board for six years in a row, being a finalist in the BizBash Event Style Awards and now, serving as President of her ILEA chapter, it’s no doubt Kimberly Doell, CMP, has made her mark on the events industry.

How to Constantly Push Yourself to Take Your Event Career to the Next Level

How to Constantly Push Yourself to Take Your Event Career to the Next Level

The special event world is demanding and stressful, but can also be very rewarding. The glowing smile of an event guest can’t be overstated. It gives you that warm, fuzzy feeling knowing that you’ve put your own personal imprint on that attendee’s experience. Crafting these special memories is a tall order, and constantly pushing the boundaries is difficult.

10 Warning Signs You Need to Pay Attention to Your Event Business’ Accounting

10 Warning Signs You Need to Pay Attention to Your Event Business’ Accounting

I’ve heard so many event business owners talk about how they can’t stand accounting or say that they “have an accountant for that”. If you’re one of those people, then this article is for you! It’s easy to pass off the elements of your business that you don’t understand (or don’t want to understand), but the challenge is, how do you know that it is being done correctly? The simple answer is, you don’t.

Your Story Blog Series: Courtney Lohmann, CMP

Your Story Blog Series: Courtney Lohmann, CMP

When Courtney began her journey towards a career in events, the most relevant degree she could achieve was in Recreation & Leisure Services Administration with an emphasis in Special Events from The Florida State University. Since then, the events world has changed dramatically, many leading universities offer event programs and education, and the industry as a whole has drastically shifted, too. With nearly 20 years of experience in the world of events, Courtney has seen many of those changes first-hand.

Alumni Feature: Siri Brudevold

Alumni Feature: Siri Brudevold

Today, Event Leadership Institute alum, Siri Brudevold, is an Event Planner at Charles Koch Institute, but her journey towards a career in events didn’t begin there. Knowing she needed to fill gaps in her experience, skills and knowledge in order to better succeed in her industry, Siri enrolled in the 10-week Event & Meeting Management Fundamentals Certificate online course at ELI.

10 Ways to Measure Audience Engagement at Your Event

10 Ways to Measure Audience Engagement at Your Event

Planning an event requires more than ordering supplies and securing a guest list. Beyond the basics, you need to ensure that your message is not only reaching the right audience, but also eliciting the right feedback. Event audience engagement can reflect how effective your methods are and influence future events in positive ways. Here’s how to measure (and increase) audience engagement at your event.

Your Story Blog Series: Caroline Kay

Your Story Blog Series: Caroline Kay

Caroline Kay is a conference and event planning mastermind with boundless creativity and more than 15 years of business and event management experience. She’s recognized for thoroughly understanding the business needs of her clients and producing events that meet those demands. Her globe-spanning events are meticulously managed and engineered with ingenuity, with a constant eye to ROI for her clients. 

5 Benefits of Untraditional Event Venues

5 Benefits of Untraditional Event Venues

Untraditional venues break the mold and can help you deliver an unparalleled attendee experience. Untraditional venues are spaces that were typically not created for events as their main purpose. Airplane hangars, warehouse spaces, breweries, wineries, bowling allies, art galleries, zoos, museums, aquariums, or even parking lots could all make great untraditional venues for conferences, workshops, fundraisers, galas, or other business-related events.

Diversifying Your Creative Materials with Printing Techniques

Diversifying Your Creative Materials with Printing Techniques

To most outsiders (not us planners), the event start is usually the time the ballroom doors open. To us, it starts at the first drop of creative materials. That said, it’s important that we make a splash, a statement and an everlasting impression as soon as the save-the-date or invitation hit a prospective attendee’s mailbox. Creative materials are what sets up event themes and guest expectations and, most important, what sets us apart from our competitors.

Your Story Blog Series: Corinne Kessel, CSEP

Your Story Blog Series: Corinne Kessel, CSEP

Corinne Kessel, CSEP has more than a decade of experience designing and managing event décor installations in Western Canada. Her hands-on approach, attention to detail, and dedicated team have earned Greenscape Design & Décor a reputation for producing high quality specialty event décor. Her undeniable passion and dedication to the events industry, and the people within it, has positioned her as an industry leader and valued collaborator. Corinne supports those around her, gives back to her community and donates her time to industry associations. Corinne is also a published author, an accomplished musician and most importantly, a tired mom of 2 energetic toddlers!

Your Story Blog Series: Kate Bullard

Your Story Blog Series: Kate Bullard

Kate Bullard is an Events Manager at Baker McKenzie and has over 7 years events management experience in the legal sector. Kate manages a varied programme of events ranging from conferences, roundtables, drinks receptions and other corporate hospitality events. Kate is the co-founder of Eventprofslive, a networking group for corporate event managers based in London and the surrounding home counties. 

Event Jobs | May 2018

Event Jobs | May 2018

Looking for an exciting new role? Check out our May event jobs list with over 150 opportunities available in the event and meetings industry right now!

Your Story Blog Series: Michelle Rees

Your Story Blog Series: Michelle Rees

A Senior Event Manager with a passion for delivering amazing, out of the box, creative and inspiring events with a high attention to detail. Michelle is the co-founder of Eventprofslive, a networking group for London & Surrey Event managers. Michelle loves to work with up and coming talent in the industry to help them love being an event manager as much as she does. 

A Quick Guide to Key Social Media Channels for Event Profs

A Quick Guide to Key Social Media Channels for Event Profs

Event marketing is an essential step in pulling off a fantastic event. Not only can it help spread awareness about the event, but it can also help you engage attendees before arrival, disseminate important information, and more! And yet, many event planners leave social media as an afterthought when it should really be at the forefront of an event management and marketing strategy. 

Part 2 of 2: Four Tech Tips for Increasing Your Event ROI

Part 2 of 2: Four Tech Tips for Increasing Your Event ROI

Communication is key to establishing a life-long donor. For fundraising events, it is so much more than generating one-night revenue (although that is important). The data we can collect before and during an event can translate into a much larger campaign that drives greater value.

Event Jobs | April 2018

Event Jobs | April 2018

One of the main reasons event professionals learn with us is to hone the skills needed to advance their event planning careers, and many of…

Your Story Blog Series: Helen Moon

Your Story Blog Series: Helen Moon

Helen Moon, is a CIM qualified events and marketing director with an eclectic mix of experience in the events industry that spans 21 years and includes event production, venue operations, proactive sales and digital marketing. Helen is known for her role as CEO and Founder of EWL Club, Editor of the Diary of an #Eventprof blog, and now Managing Director of EventWell Ltd and co-founder of #EventWell17 and UK Event Wellbeing Week.

Part 1 of 2: Four Tech Tips for Increasing Your Event ROI

Part 1 of 2: Four Tech Tips for Increasing Your Event ROI

Today’s event marketers are tech savvy and data driven. They understand the importance of engaging attendees long before and after the event itself. Delivering personalized experiences isn’t a “nice to have” anymore. Customers expect seamless experiences, interactions and personalization.

Your Story Blog Series: Annette Naif

Your Story Blog Series: Annette Naif

Since 1986 Annette Naif, CEO & Creative Director of Naif Productions, has been designing and producing custom events. Helping clients create their unique signature style that translates into a memorable experience has been Annette’s passion from the beginning. The drive to provide a distinctive role for superior personalized service in the event planning industry inspired Annette to launch her own event design company in 2010.

Your Story Blog Series: Christy Lamagna

Your Story Blog Series: Christy Lamagna

Christy is the founder and CEO of Strategic Meetings & Events, an international, multimillion dollar, award-winning planning firm. A lifelong learner, entrepreneur, teacher, intellectual philanthropist, writer and master strategist, Christy taught strategic planning at the college level for 10 years which inspired her upcoming strategic planning textbook. Her marketing and business acumen was showcases in AMEX OPEN and UPS Store videos, and she has been recognized for her entrepreneurial skills, leadership acumen and contributions to the meetings industry.

Event Jobs | March 2018

Event Jobs | March 2018

Are you looking for a new job? Do you want to launch a career in the events industry? Check out our March list of exciting career opportunities available right now!

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